In order to create a “viable” search engine business, Apple would be required to “sell targeted advertising,” which is “not a core business” for the company and would go against its “longstanding privacy commitments.”
Not a CORE business. Hmmmmm.
Well, yeah, they hand over everything to Google when using their search engine by default. It’s definitely a business for Apple.
They keep their image as privacy friendly, while taking cool cash to let others harvest the data. Stonks.
Do you have an example of this?
Yes. Apple is defaulting Google in their browsers and search in general. Google is paying Apple. Google is using the data they get when people search on Apple products.
And how does making a google search constitute “handing over everything to Google”?
Especially in your example of the default context when a user is using Safari, which has tracking protection enabled. And possibly using iCloud Relay to anonymize browsing.
By that logic FireFox and pretty much every company is in the same boat
They just want the money from Google.
Aka Google is paying them enough to make it NOT worth it to build a competitor.
Can you imagine the rich kid in a class paying the smartass from doing to well in the exams so as to not bring the class average higher?
So what? Nobody asked for an explanation
Not sure anyone asked for their search engine either. Must be slow times for journalism
What I would actually like to know is why Apple don’t make a smart speaker. It’s honestly a product I would have thought they would have actually made. It could be made of metal and cost $12,000, it’s right up there alley.
I don’t think anyone has ever assumed they would make a search engine they don’t really have much pedigree in that area.
Surprisingly cheaper than I thought and also with less metal than I expected
Is a distributed search engine possible?
There are multiple things here - scraped data (reduced to plain text, which what we search, and maybe images, I dunno) caches, aggregation (at least word frequency per object) caches, index (word to aggregation caches?) caches, and the thing that takes a request, retrieves index caches, finds objects, and retrieves them. Things in that tree may be, ahem, again, cached.
So - everything called “cache” here can be put onto something like NOSTR relays or Usenet servers, and given credibility by trusted entity signing it, some kind of web of trust may work, or maybe inherited scores, and what not. What is called “thing” may be local, but its local caches might be exchanged with new peers.
OK, I lack the mathematical apparatus. And I don’t know how search engines work.
I really wish companies didn’t have a voice…so sick of hearing anything from all these criminals
This. And the response to the “why?” for these fucks is always “money”, no matter how many word they use in their explanation.
…You’re a multi-trillion dollar company (in value anyways) operating on billions in operating budget. I expect you, Apple, to make one eventually. Just shut up and try, watch it fail, then withdraw.
Like what they did with Maps… oh wait, Maps is actually pretty good now. Better than Google Maps in many ways. (Especially since it’s ad free and not shoving sponsored things at people)
And it’s voice based navigation is way ahead of Google’s. I mean, both get you there, sure. But no google, I don’t need to know I’m taking a turn on ST257315, when the road doesn’t even have a name sign. Telling me to turn right towards XY at the stop sign (as apple does) makes wayyy more sense.
"In 100ft continue onto I"
I’m on the on-ramp, Google, where else do you think I might try to go?
About that,. Applé maps is OSM. So maybe the play is to steal a seach engine
They might take some data from OSM but it’s certainly not “live” OSM. Unfortunate, because that would make correcting data much easier and better (and you wouldn’t have to correct much in the first place)
they absolutely have an internal search engine, it’s code named pegasus, and it powers some parts of siri, spotlight, store, etc. they’ve had a web crawler for over a decade